Abadali abancane: Ukuze uthole ama-brand aseNetherlands ku-Telegram — indlela esheshayo
💡 Kungani le ndaba ibalulekile uma udinga ama-brand aseNetherlands ku-Telegram Uma uyigqokazi lomdali wokuqukethwe eNingizimu Afrika, cishe uyazi ukuthi ukuthola ama-brand avela phesheya kwabanye — ikakhulukazi aseNetherlands — kungaba umdlalo wobuhlakani. Ama-brand aseNetherlands afuna ukungena emakethe yomhlaba wonke ngeyakho UGC (user-generated content) kodwa indlela yokufinyelela yokwakha isibopho nge-Telegram ihlukile kunaleyo ye-Instagram noma i-LinkedIn. Kunezizathu ezimbili ezicacile: 1) ama-brand angasebenzisa ama-channels afihliwe (Telegram groups/channels/DMs) ukuhlela ama-seeding campaigns ngaphandle kokushicilela izinto ezisemthethweni ezinkulu, 2) ama-micro creators asesigabeni esifanele — i-UGC esheshayo nabantu abanomthelela omncane bakhiqiza ukuguqulwa okuphezulu (bheka isibonelo seMeesho kushiwo encazelweni yethu). Lokhu kusho ithuba lokuthi uma ungakwazi ukuhlela i-approach efanele ku-Telegram, ungaba phambili ekutholeni imikhiqizo yokuthunyelwa nokubamba iqhaza kumaphrojekthi ama-micro seeding. ...